Once consumers decide which product or service to use, how do they make that choice? Advertising certainly has a say in this decision, but it is not enough to define similar products and services in the offer.
Therefore, the experience and online reviews that consumers have with the brand are more relevant than ever. These online reviews are important for finding out important questions about certain products. So are the experiences of consumers who can detail what they went through using a certain product.
What is a review?
A satisfied customer is the most effective advertisement a company can get. Customers can recommend you or on the contrary, they can put you in trouble, so your business depends on what …
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